Xero Affiliate Program

Xero is the cloud accounting platform that dominates small business bookkeeping in the UK, Australia and New Zealand and competes hard with QuickBooks in the US. It is loved by accountants for its bank feeds, app marketplace and clean design, and its partner network of bookkeeping firms gives it a channel most software companies lack.

The affiliate program runs on PartnerStack and pays a flat commission for every eligible new paying subscriber, with the amount depending on your audience and region. Reports range from around $10 per subscriber with $1 per trial in some markets to as much as $200 per qualified purchase in others, so the PartnerStack dashboard is the only reliable figure. It is free to join, applications are reviewed, and creative and reporting live in PartnerStack. The cookie length is not published.

Xero's separate partner program for accountants and bookkeepers pays in discounts and referrals rather than cash, so publishers should join the affiliate track.

Xero converts from cloud accounting comparisons, small business setup guides in the UK, Australia and New Zealand, bookkeeping tutorials, app integration content and Xero versus QuickBooks reviews. Localised content in Xero's home markets performs especially well. Its bank reconciliation demo is the feature reviewers most often highlight, and it converts well on video.