Relay Affiliate Program

Relay is an online business banking platform designed for cash flow management: up to 20 checking accounts per business, automatic income allocation rules, team cards with spending limits and deep integrations with QuickBooks and Xero. It is the bank recommended by the Profit First community and by many bookkeepers, and it markets primarily through accountants and advisors.

The affiliate program is run in house and is deliberately simple: no commitments and no minimum requirements, and Relay says you get paid whether you refer one business or a hundred. Bounties per account are agreed after an application and a 30 minute call with the Relay team, which is unusual but means terms are tailored. Relay also runs an advisor partner program for accounting and bookkeeping firms and a customer referral program, both separate from the affiliate track. Payouts are monthly; the cookie and methods are covered on the call.

The personal onboarding suits affiliates with a defined audience, especially those who serve bookkeepers or small business owners who follow cash management systems.

Relay converts from Profit First implementation guides, small business banking comparisons, cash flow management content, bookkeeper tool stacks and QuickBooks or Xero integration tutorials. Its multi account model is a distinctive feature that comparison content can demonstrate clearly.