Dub

Dub is an open-source link management platform built for developers and marketing teams that want more than a basic URL shortener. Every link gets detailed analytics, including geolocation, device, browser, and referral source data, and the platform includes free custom domains, QR code generation, device and geo targeting, and link cloaking across its plans.

What differentiates Dub from legacy shorteners like Bitly is Dub Partners, an affiliate and partner program management layer built into the same platform: businesses can recruit partners, track referral-driven conversions and revenue back to Stripe events, pay out commissions and bounties automatically, and message partners directly through the dashboard.

The free tier covers basic link shortening and limited analytics retention; the Pro tier at $25 per month adds link management features for individuals and small teams; conversion tracking and the full Dub Partners affiliate toolset require the Business tier starting at $75 per month. Its event-based pricing can be harder to predict than flat-fee competitors, and its native integration ecosystem is smaller than platforms that have been building partnerships for a decade.

Dub suits SaaS teams and creators who want link tracking and affiliate management in a single modern tool rather than stitching two products together.