Voluum

Voluum is the tracker most media buyers name first. It records every click, conversion and cost across paid channels and affiliate offers, and its distinguishing tools act on that data: Traffic Distribution AI sends visitors to the best-converting path automatically, the Anti-Fraud Kit flags suspicious traffic, rule-based distribution retargets by conditions you set, and Automizer connects to ad platforms by API to pause, scale or adjust campaigns without logging in.

Direct tracking serves offer owners who cannot use redirects, and custom domains ship with SSL. Data retention is the main lever between tiers, from six months on the entry plan to two years at the top.

Profit is $119 a month for one million events, six months of retention and three domains. Scale is $299 for five million events and twelve months. Start-up is $539 for ten million events, nine domains, five to ten users, a week of individual onboarding and Automizer with $15,000 of included ad spend. Agency is $799 for 25 million events and 18 months. Enterprise is $1,599 for 60 million events with one-hour support SLA and $65,000 of Automizer spend, and Corporate and Executive run to $3,999 and $7,999 for 200 and 500 million events. A 14-day preview needs no payment details.

Voluum costs more than BeMob or ClickFlare at similar volumes. You pay for the automation layer and the support SLA; decide whether you will use them.