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HubSpot Solutions Partner Program

Agency and solutions partners
Apply to the programVisit website
Revenue shareRevenue share on deals you source and manage
Cost to joinFree with $400+/month in HubSpot spend, otherwise $400/month
Who it's forMarketing, sales and RevOps agencies that implement and manage HubSpot for clients
Partner supportPartner manager and priority support on higher tiers

Overview

HubSpot's program for agencies that implement and manage HubSpot, with revenue share, a directory listing and five tiers from Solutions Partner to Elite.

About the program

The HubSpot Solutions Partner Program is for agencies and consultancies that sell, implement and manage HubSpot for their clients. It is one of the best known agency partner programs, and many marketing and RevOps agencies build their whole business around it.

Partners earn a revenue share on the deals they bring to HubSpot and manage over time, and get a listing in the HubSpot Solutions Directory, where HubSpot customers look for help. The directory badge and ranking improve as you move up the tiers, which is why agencies care so much about their tier.

There are five tiers: Solutions Partner, Gold, Platinum, Diamond and Elite. Progress is measured in points, earned mainly from the monthly recurring revenue of customers you source or assist. HubSpot is raising the thresholds through 2027, and Diamond and Elite also require strong gross revenue retention. Elite is invitation only.

Joining is free if your agency spends at least $400 a month on HubSpot software. Otherwise, you pay a $400 monthly program membership. Partners also need at least one sourced deal to stay eligible.

If you only want to recommend HubSpot without delivering services, its affiliate program is a simpler fit. HubSpot also runs separate programs for app developers and technology partners.

Benefits

  • Revenue share on sourced and managed deals
  • HubSpot Solutions Directory listing and badge
  • Partner-level certifications
  • Tier-based benefits and support
  • Partner community and events

Requirements

  • $400/month in HubSpot spend, or a $400/month membership
  • At least one sourced deal to stay eligible
  • Points thresholds to reach each tier
  • 75% to 80% gross revenue retention for Diamond and Elite
  • Elite is invitation only

Tiers

  1. Solutions Partner
  2. Gold
  3. Platinum
  4. Diamond
  5. Elite

Not an agency or reseller? HubSpot Affiliate Program also runs an affiliate program for creators and publishers. See the HubSpot Affiliate Program affiliate program.

Partner terms change. Confirm revenue share, tiers and requirements with HubSpot Solutions Partner Program before you apply.

Do you manage HubSpot Solutions Partner Program? Claim this listing to see its views and clicks and keep it up to date.

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