ActiveCampaign Agency Partner Program

The ActiveCampaign Agency Partner Program is for marketing agencies and consultants who run email marketing and automation for their clients. It is flexible: you can refer clients to ActiveCampaign and earn commission, or resell ActiveCampaign to clients at a discount and bill them yourself.

Commission partners earn 20% to 30% of the revenue from the clients they refer, for the lifetime of the account. Reseller partners get a discount of 25% to 55% on ActiveCampaign plans, depending on how many accounts they manage, and set their own price for clients. ActiveCampaign also offers white-label options, so agencies can present the platform under their own brand.

Partners manage their clients through an agency and reseller portal with account controls and automated campaign deployment, which helps agencies run many client accounts with less overhead. ActiveCampaign also runs a Certified Consultant program, which adds training and a way to show clients your expertise.

Joining is free after an application. It suits agencies that want recurring income from the tools their clients already use, whether through lifetime referral commission or reseller margin.

ActiveCampaign also runs a separate affiliate program for publishers and creators who recommend it without delivering services. Resellers handle billing for their clients, while commission partners leave billing with ActiveCampaign.